Black as night; slick moves. RUBBERLASH is a high-tech lifting mascara that stretches lashes up and out using proprietary latex lift technology. Concentrated polymers and waxes grip lashes for a better hold and sculpt lashes one by one, root to tip. Delivering up to 16 hours of smudge-proof wear, RUBBERLASH envelopes lashes in a flexible, glossy film with no smearing, no flaking — just major volume and light-as-air lift. Like a lash lift in a tube.